HafiExpo Seller Features: Everything You Can Do From Your Seller Dashboard
A complete guide to HafiExpo seller features: product publishing, bulk upload, orders, shipping, live shopping, coupons, affiliate selling, helper accounts, payments, refunds and shop settings.
HafiExpo gives sellers more than a place to upload products. It gives a complete business workspace for creating a shop, managing products, receiving orders, handling customers, promoting items and growing online sales in Rwanda.
If you are a shop owner, wholesaler, restaurant, service provider, cooperative, small manufacturer, pickup-point partner or entrepreneur, the HafiExpo seller dashboard is built to help you move from offline selling to organized digital commerce.

1. Seller dashboard and business board
The seller dashboard gives a quick picture of your business. Sellers can see total sales, account balance, number of products, pending products, monthly sales charts, latest sales, latest comments and latest reviews. This helps you know what is selling, what needs attention and where customers are responding.
The business board also gives fast access to important actions such as adding products, opening live shopping, checking sales and reviewing performance.
2. Product creation and publishing
Sellers can add physical and digital products, save drafts, edit products, publish products, hide products and delete products. Product lists can be filtered by active, pending, hidden, sold and draft status, making it easier to manage a large shop.
Each product can include title, category, brand, description, custom fields, tags, images, video, audio, SKU, stock, price, discounted price, VAT settings and shipping information. HafiExpo also shows useful seller calculations such as commission rate and estimated amount the seller will earn.

3. Digital products, files and license keys
HafiExpo supports digital selling. Sellers can upload allowed digital files or use an external download link when enabled. For license-key products, sellers can add and manage license keys so customers receive the right digital access after purchase.
4. Product variations and custom options
Products can use options and variations where available. This is important for products with sizes, colors, models or other buyer choices. Custom fields also help sellers describe products more clearly for each category.
5. Bulk product upload
For sellers with many products, HafiExpo includes a bulk CSV import workspace. Sellers can add products or edit products through CSV files, choose listing settings, select speed profiles, monitor scanned rows, imported rows, failed rows, total rows, rows per minute and estimated time. The tool includes validation and progress feedback, which makes large catalog work faster.
6. Bulk product actions and exports
Inside the products table, sellers can select multiple products and run actions such as publish, hide or delete. Sellers can also export table data, making it easier to review products, prices and shop information outside the dashboard.
7. Orders and sales management
The sales area shows active, completed and cancelled sales. A seller can open an order, view buyer details, billing and shipping address, payment method, payment status, products, VAT, shipping cost, coupon discounts, affiliate discounts and totals.
For physical products, sellers can update order status, add tracking code and tracking URL, and assign a delivery driver where available. Sellers can also open seller invoices for order records.
8. Quote requests and bidding
Some products can work with quote requests. Buyers ask for a price, and the seller can submit or update a quote. The quote dashboard shows status, buyer, product, quantity, seller bid, updated date and request date. It also helps the seller calculate unit price, commission and estimated earnings before sending the quote.
9. Shipping zones, methods and delivery times
HafiExpo lets sellers configure shipping zones, regions, shipping methods and delivery times. This helps customers understand where a seller can deliver, what shipping method is available and how long delivery may take.
10. Cash on delivery controls
When cash on delivery is enabled, sellers can turn the option on or off for their shop. The dashboard also tracks cash-on-delivery transactions, commission debt and debt limits, helping sellers stay aware of what they owe the platform after offline payments are collected.
11. Coupons and promotions
Sellers can create discount coupons with a coupon code, discount rate, number of coupons, minimum order amount, usage type, public or private visibility and expiry date. After creating a coupon, sellers can assign it to selected products or categories.
Sellers can also promote products when promotion tools are available, helping selected items get more visibility.

12. Live shopping studio
Live shopping is one of the strongest seller features on HafiExpo. Sellers can select up to five active products for a live show, add a live title and description, open a public live page, start the camera or broadcaster, share live links and interact through the seller control room.
The live studio includes product selection, public viewer links, embed links, stream controls, live status, viewer count and chat tools. This turns product selling into a real-time shopping experience.
13. Customer messages, comments and reviews
Sellers can manage customer conversations, product comments and reviews. This helps sellers answer questions, build trust and improve product listings based on customer feedback.
14. Refund requests
The seller dashboard includes refund request management. Sellers can view the refund product and order, read buyer messages, reply to the refund conversation and approve or decline pending refund requests.
15. Affiliate program for sellers
Sellers can use affiliate settings to encourage other people to promote their products. A seller can enable or disable affiliate participation, choose commission and buyer discount rates, and add or remove products from the affiliate program when product-level affiliate tools are active.
16. Payments, wallet and earnings visibility
The dashboard shows account balance and payment history such as membership payments and promotion payments. Related wallet and payout tools help sellers track funds, deposits and payout activity according to the payment settings enabled on the platform.
17. Shop settings and policies
Sellers can manage shop name, shop description, RSS feed visibility, VAT settings, membership plan details, remaining product ads, vacation mode and vacation message. Sellers can also publish shop policies so buyers understand return rules, delivery rules and other shop terms.
18. Temporary helper accounts
HafiExpo supports temporary seller-helper accounts for staff or contractors. A seller can invite a helper by email, choose allowed permissions, pause or activate access, delete helper accounts and end a job. Helper accounts are designed for controlled work and do not open sensitive areas like payout history, shop settings or the seller profile.
19. Store copy and assisted selling tools
Where enabled, sellers can use shop-copy invitations and assisted selling workflows. These tools help structure special shop transactions, invited buyer payments and collaboration with service points or helpers.
Why these seller features matter
HafiExpo is designed to help a seller run the whole selling journey in one place: create a shop, upload products, manage stock, receive orders, deliver products, communicate with customers, promote products, go live, reward affiliates and track payments.
For Rwandan businesses, this means less manual work, better customer trust and more ways to sell beyond one physical location.
Start selling on HafiExpo today and turn your shop into a digital business that can reach customers anywhere.
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